|
Market Metrix Strategic Services leverage our
extensive research resources and hospitality industry expertise
to provide clients with highly customized guidance to meet specific
project needs. Our Strategic Services can help you and your team
with market research-based projects, including:
- Brand Development
- Brand Equity Measurement
- Advertising Effectiveness
- Pricing Strategy
- Competitor Analysis
- Customer Satisfaction Audits
Many of our Strategic Services projects utilize the
Market Metrix Consumer Research Center (CRC), located near our headquarters
in Northern California. The CRC provides focus group facilities,
data entry services and a state-of-the-art specialty call center.
Analysts study your specific challenges and leverage Market Metrix’s
extensive research resources in advance of any client meeting, to
maximize the value of Strategic Services sessions. Through a series
of interactions dictated by the project scope, we help you make
and implement the complex decisions that drive your company's success.
For more
information
|
